By: Megan Savary, Editor. Originally released in 2016, the social media platform TikTok found worldwide fame at the beginning of the COVID-19 pandemic in March of 2020. Now almost one year later, and with the mobile app surpassing two billion downloads worldwide, here is what public relations professionals need to know: What is TikTok? TikTok … Continue reading What every PR pro needs to know about TikTok