Social Media
Professional social comparison: Overcoming LinkedIn insecurity
By: Maria Baini, Editor. If you’re a habitual social media user, chances are you have compared yourself to another person through social media one way or another. On Instagram, we compare other bodies to our own, we compare our lifestyle choices to others on Facebook, and we compare our wealth and success to those who…
What every PR pro needs to know about TikTok
By: Megan Savary, Editor. Originally released in 2016, the social media platform TikTok found worldwide fame at the beginning of the COVID-19 pandemic in March of 2020. Now almost one year later, and with the mobile app surpassing two billion downloads worldwide, here is what public relations professionals need to know: What is TikTok? TikTok…
Coping with COVID-19 through social media
The influx of the global pandemic COVID-19 was not the way that most university students anticipated ending their winter semester at Mount Saint Vincent University. As university students, we generally live a fast-paced and highly social life, balancing courses, jobs, extracurriculars, family time and catching up with friends. Now, we have to focus not only…