February 2017 - Symmetry

Opportunity is knocking! Will you open the door?

Symmetry Public Relations7 years ago5 years ago14 mins

Raina DeBrouwer As soon-to-be graduates entering the professional sphere, most of us have one thought on the brain: it’s time to find a job. Preferably, one we enjoy. So where do we start? Over the duration of our program, we’ve been taught what types of jobs we’ll be doing and what to do at our…

The mysterious “dark social” and why you should love it

Symmetry Public Relations7 years ago5 years ago07 mins

Emily Faulkner Beware the “dark social”… the menacing social media monster messing with your metrics. Since beginning my co-op work term and taking over the twitter account of the IWK Health Centre’s Gastroenterology Division (IWK Gastro), Hootsuite has been bombarding my twitter feed with mysterious posts about “dark social”. I finally decided to take part…