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Redefining the success of your business with corporate social responsibility
Are you looking for ways to make your business stand out in a community where it is impossible to grab the attention of consumers? A business’s reputation is arguably the most influential driving force for sales and a customer’s willingness to engage with a brand. At first thought, we tend to base our perception of…
Top five terms that PR pros can’t miss
When working in the public relations field, we see a lot of unique abbreviations and terms. These terms and abbreviations sometimes intimidate us, and if we are not careful, they can cause communication issues. In this article, we’ll explore the meaning of the top five exciting terms in the public relations field. 1. Barcelona Principles…
Co-op Tips + Tricks: Choosing placements, writing cover letters, and prepping for job interviews
New to the co-op program and getting ready to apply for your first round of placements? Or maybe you’re getting ready to apply for your second or third placements—whatever the case, the following tips and tricks are ones I’ve come up with, looking back on my three co-op experiences, to help new and current co-op…