5 reasons why Snapchat matters

Emma Robertson It’s not just for sending embarrassing selfies anymore. With a young, engaged and growing user base, Snapchat is changing the way brands interact with followers.  In 2015 social media is already undergoing shifts as platforms announce updates. With the introduction of a new interactive feature, Snapchat is continuing to become a more powerful…

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Saying “I do” to wedding planning

Jessica Meldrum In the fall of 2011, Katelyn Hipson BPR’11 and Lauren Martin BPR’11, co-founded Elegant Productions, a now well-established wedding planning company based out of Halifax, NS. Hipson and Martin worked together on their final co-op term at Mount Saint Vincent University, as event promoters for a national fitness brand. As they travelled together…

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