5 reasons why Snapchat matters

Emma Robertson It’s not just for sending embarrassing selfies anymore. With a young, engaged and growing user base, Snapchat is changing the way brands interact with followers.  In 2015 social media is already undergoing shifts as platforms announce updates. With the introduction of a new interactive feature, Snapchat is continuing to become a more powerful…

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#RakNominations: The new change in the worldwide social media trend

Alyssa Roy MSVU students have seen the videos on their Facebook newsfeeds. Video after video of students gulping down beer and alcoholic concoctions without apparent reason, and nominating two other friends to follow suit. While many nominees are taking part in the #NekNomination beer-chugging trend, which began in Australia, other Facebook users are left thinking:…

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