Alison Bryan Attending a conference is a PR student’s dream – networking, social media, event coordination and layout. I’ve had the privilege of participating in a number of conferences during the last five years, the most recent conference being Jack Summit 2017. Jack Summit is hosted by Jack.org, a mental health initiative involving young adults…
Ryan Critch Connecting with 3,500 students at one time can be extremely difficult. And even though Mount Saint Vincent University thrives on its tight knit community, getting the student body involved in everything the university has to offer isn’t easy. But the student union realized that if a picture is really worth a thousand…
Emily Faulkner Beware the “dark social”… the menacing social media monster messing with your metrics. Since beginning my co-op work term and taking over the twitter account of the IWK Health Centre’s Gastroenterology Division (IWK Gastro), Hootsuite has been bombarding my twitter feed with mysterious posts about “dark social”. I finally decided to take part…
